Hailey Bieber’s $1 Billion Rhode Sale: A Beauty Empire at Stake

Will This Celebrity Brand Sale Redefine the Cosmetics Industry? Hailey Bieber, the renowned model and social media powerhouse, is reportedly on the verge of selling her wildly successful cosmetics brand, Rhode, in a deal that could surpass a staggering $1 billion valuation, according to insider sources familiar with the matter. This potential blockbuster transaction has sent shockwaves through the beauty industry, spotlighting the meteoric rise of celebrity-backed skincare and makeup brands in today’s hyper-competitive market. With investment banking giants JPMorgan Chase and Moelis & Company tasked with finding a buyer, the sale of Rhode could mark a pivotal moment for Hailey Bieber’s entrepreneurial journey and the broader landscape of celebrity-driven beauty ventures. The Rise of Rhode: Hailey Bieber’s Skincare and Makeup Sensation Hailey Bieber launched Rhode in 2022, naming it after her middle name, and quickly transformed it into a standout player in the beauty world. ...